Torvalds
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Lead Product Designer
New
I specialize in
end
to
end
design for
enterprise.
I'm an end-to-end product designer based out of Los Angeles working at Sitecore. Several years ago I was one of the lead designers for a company called Reflektion that sold for $100M+.
Recently, I've been the sole designer for 2 AI startups that both have received seed funding and gone to market with customers.
2012 to 2016 - Lived in LA and produced music
2016 to 2018 - Made iOS apps with some friends
2017 - Pitched our dating app to Sean Rad of Tinder (no go)
2018 - Started designing professionally for a UX agency
2018 - Joined Reflektion as a product designer
2020 - Created animations (like Family Guy)
2022 - Joined Sitecore as a senior product designer
2023 - Launched a couple of e-commerce products for fun
2023 to 2025 - Designed for 2 AI startups on the side
I'd say my strength as a designer is being able to take a project from idea to market, whether that is at a startup or an enterprise.
I've adjusted my design discipline based on the environment.
My drive comes from creating cool & sleek software that people enjoy using.
Back in the day, I used to produce music. I remember vividly one time looking around this dinky little club my friends and I were at. The DJ was playing an EDM electro song I had produced.
It was a thrill seeing people react to something I had created. Ah yes, I remember that dopamine hit quite well.
I get that same dopamine hit from building things that people use. I just want to build awesome things with great people. In Twitter terms, I mean I'd like to keep working with cracked engineers.
